About
A goal tracker from a two-person studio in Warsaw.
GoalGo is built by Palapa Sp. z o.o., a small product studio. It has been on the App Store since December 2023 and shipped its ground-up rebuild, version 2.0.0, in 2026.
The story
From a habit checklist to a score you can't break.
GoalGo started life as Routine, a straightforward habit tracker with checkbox, counter and timer habits, weekly and monthly overviews and reminders. It did the job, and it had the same limit as every other tracker: the streak was the only number, and a streak can only ever tell you about today.
Version 2.0 is a different app on the same idea. We threw out the streak as the headline number and replaced it with Momentum, a 0–100 score where every action adds and nothing subtracts. We added real goals, with numbers, checklists and quit counters, and linked habits to the goals they serve. We put the whole thing on a real database, gave it four free widgets, and kept the rule that made the first version trustworthy: no account, nothing of yours on our servers.
It is a small team on purpose. The person who designed Momentum also answers the support email.
Progress you can always build on.
Momentum measures what you have done recently, so every completed habit and logged step counts, and a quiet week eases the score down instead of wiping it out.
Your data is yours.
No account, no server of ours holding your goals. Everything lives on your iPhone, backups are a file you own, and sync goes to your own iCloud.
No ads, no dark patterns.
GoalGo makes money one way: a subscription that removes limits. No ads, no selling data, no fake urgency on the paywall.
Small and finished beats big and half-done.
iPhone first, done properly. Android next. Everything on the site describes what ships today, not what's on a roadmap.
Who writes here
The two people behind GoalGo and the blog.
Taras Melnychuk
Co-founder & Product Architect, Palapa
Taras has built software for over 14 years and co-founded Palapa, the Warsaw product studio behind GoalGo, in 2020. He designed Momentum after watching his own streaks die on day 41, and writes here about goals, habits and the mechanics that make them stick.
Katya Pavliv
Co-founder & Chief Design Officer, Palapa
Katya comes from an art background and has spent over 10 years in UI/UX. She leads design and brand across everything Palapa makes, GoalGo included, and writes here about planning goals you will actually keep, the tools that help, and the routines that make a day feel good.
Company
Palapa Sp. z o.o.
Młynarska 42/115, 01-171 Warsaw, Poland
Contact
goalgo@palapa.techStudio
palapa.techMake progress happen.
Free to start: two goals, four habits, Momentum and all four widgets. Premium unlocks the rest.